CASE SOLUTION FOR BANCOLOMBIA: TALENT, CULTURE AND VALUE CREATION MANAGEMENT IN MERGERS

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Complete Case details are given below :

Case Name :    Bancolombia: Talent, Culture and Value Creation Management in Mergers
Authors :         Juanita Cajiao
Discipline :      Organizational Behavior
Case Length :  20 pages
Solution sample availability : YES
Plagiarism : NO (100% Original work)

Description for case is given below :
The case presents a review of the main facts related to the merger process experienced by three companies, Bancolombia, Conavi and Corfinsura, in the Colombian financial market during 2005 and 2006. The merger decision emerges from directors and senior executives visualizing an incoming significant market transformation - adjustment in industry regulation, improvement in international competence and consolidation of main players - and their further response in order to adapt to the new economic conditions. Considering the fact that the success rate of merger processes is not above 30 per cent, the sustained financial results achieved by Bancolombia from the very beginning of the integration process are robust indicators that invite exploration into what was done and how it was done.

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