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Complete Case details are given below :
Case Name : Dell Computer: Business to Business Over the Web
Authors : Brandt Allen, Graham Payne
Discipline : Strategy
Case Length : 11 pages
Solution sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This is a Darden case study. Six years after dropping out of college to focus on his own business reselling PCs and preformatting PC hard disks, Michael Dell had grown his company's annual sales to more than $500 million. Dell Computer earned a reputation for selling quality products. Describes Dell's unique "direct" approach to producing, selling, and distributing computer equipment. It contains a side-by-side comparison with Compaq before its acquisition by Hewlett-Packard (HP).
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