CASE SOLUTION FOR WANXIANG GROUP: A CHINESE COMPANY'S GLOBAL STRATEGY

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Complete Case details are given below :

Case Name :    Wanxiang Group: A Chinese Company's Global Strategy
Authors :         F. Warren McFarlan, Regina Abrami, William C. Kirby, Tracy Yuen Manty, Keith Chi-ho Wong
Discipline :      General Management
Case Length :  19 pages
Solution sample availability : YES
Plagiarism : NO (100% Original work)

Description for case is given below :
With an almost forty-year history as a business in China, the Wanxiang Group has navigated through the significantly different political and economic changes in China to succeed as a global leader in the auto parts industry, and to develop into a broad business conglomerate. Beginning in 1994, when it first began its operations in the United States, Wanxiang started to expand its role as a parts supplier into a discerning acquirer of distressed companies in the U.S. While it saw acquisition as an exciting means for growth, company strategy at its Hangzhou, China headquarters also included vertical integration with a goal of developing a full-on electric car. Were these two goals divergent or complementary: mutually supportive or exclusive?

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