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Complete Case details are given below :
Case Name : Ameritrade Holding Corp.
Authors : Lisa Meulbroek
Discipline : Finance
Case Length : 18 pages
Solution sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Some of the senior managers at Ameritrade, an Internet brokerage firm, are selling their holdings in the firm. Why are the managers selling, how will it affect shareholders, and what should the CEO do about it? The CEO is concerned that the market will interpret managerial sales as a signal that the managers believe the firm to be overvalued. He also wonders whether the sales might interfere with the firm's plan to raise funds in the capital markets. Finally, he thinks that, at a minimum, such sales undermine a carefully thought-out compensation plan that pays managers with stock options to align managers' incentive with those of the shareholders.
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