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Complete Case details are given below :
Case Name : UCB (A): Managing Information for Globalization and Innovation
Authors : F. Warren McFarlan, Brian J. Delacey
Discipline : Information Technology
Case Length : 47 pages
Solution sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This case presents a complex total MIS strategy case for a $3 billion European pharmaceutical/chemicals company based in Brussels. It covers corporate strategy alignment of IT portfolio, IT operations issues, and global coordination of IT.
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