Our tutors are available 24/7 to assist in your academic stuff, Our Professional writers are ready to serve you in services you need. We do assist you in solving case for "AMTRAN TECHNOLOGY LTD."
Complete Case details are given below :
Case Name : AmTran Technology Ltd.
Authors : Willy Shih, Jyun-Cheng Wang, Karen Robinson
Discipline : Strategy
Case Length : 18 pages
Solution sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
As an original design manufacturer (ODM) of television sets and leading supplier to Vizio, a market leader in the U.S. for LCD flat panel TVs, AmTran Technology Ltd. uses what founder Alpha Wu describes as a "WE" model in which western companies perform sales, marketing, and product definition work, while eastern companies in Asia like his perform the engineering and manufacturing work. Confronted with commoditization pressure, Wu is presented with the opportunity to license a major TV brand. Is this consistent with his model? The case explores the changes that have taken place in the consumer television receiver market and the challenges faced by leaders of the analog market like Sony.
Click Here to place your order
OR
Place your order at casestudieshelp (AT)gmail(dot)com if you want to solve above case.
Cordially,
Case Studies Help
