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Complete Case details are given below :
Case Name : Gucci Group in 2009
Authors : David B. Yoffie, Renee Kim
Discipline : Strategy
Case Length : 08 pages
Solution sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The Gucci Group had transformed itself into the world's third largest luxury retailer with multiple brands. The company had performed well even after the departure of star designer Tom Ford and former CEO Domenico De Sole. However, the challenging global economic times in 2009 raised the question whether it was time, again, to re-adjust Gucci's portfolio, especially as YSL continued to lose money.
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